Map → Score → Brief
Selection built on data, not gut feel.
Audience overlap data in. Pre-vetted creator brief out. Every step is visible to the brand.
Three structured steps eliminate guesswork before a single creator is briefed. You see the audience profile, the content fit, and the product alignment — before any contract.
Three steps, zero surprises.
Audience mapping
Fit scoring
Transparent brief
We pull audience-overlap data against your existing buyer profile. Creator volume is irrelevant — demographic and interest alignment is the only filter that matters.
Each shortlisted creator is scored across content category, posting cadence, and product adjacency. You receive a ranked set with the reasoning — not a raw list.
Before any creator is contacted, the brand reviews the full match brief — audience profile, product alignment, content fit — and approves the selection on the evidence.
The matching model works best when product audiences are definable: DTC wellness, food and beverage, personal care, home goods, fitness, and apparel brands with 2–5 years of sales history.
Brands that fit the model.
If your buyer is diffuse or undefined, the overlap data has nothing to anchor to. We'll say so in the discovery call rather than run a campaign that measures nothing.
See exactly who we'd match you with.
A discovery call takes 30 minutes. You leave with a clear read on whether the model fits your brand — no obligation, no pitch deck.